HOKIE: Will blockchain solve the problem of piracy?


Hundreds of years have passed since the creation of the first copyright law in the early 18th century, but along with the progress of The Times, not only copyright law, but also persistent piracy.

Piracy is often mentioned as damaging to the interests of content creators, but strangely, piracy, a well-known "political mistake", has become a part of our daily life.

Why is piracy rampant?

There are two fundamental problems with piracy:

One is the content copyright problem -- infringement is easy to protect rights, piracy is low cost, even if the infringement is informed, at most delete, unable to recover the benefits that the pirates have gained.

The second problem is the distribution of content - without intermediary agencies, piracy always has a market, even if the copyright awareness is strong enough, even if the crackdown is strong enough, but because the legal version is much more expensive than piracy, so many people with "remorse" will still use piracy.

These two problems, because of the arrival of the block chain wave, there is a radical solution.

Blockchain: Countdown to the death of Piracy

The immutable nature of blockchain cannot actually complete the confirmation of rights, because the content on the chain is not necessarily uploaded by the author himself.

However, due to the openness and transparency of blockchain, every piracy and infringement will become "hiding one's ears and stealing the bell", and the risk and cost of piracy will become higher, preventing pirates from piracy. Moreover, even if piracy is successful, the profits are clearly visible on the blockchain, and once discovered, the confirmation of copyright can be solved in a disguised way.

Even if the risk is high, as long as there is business, the piracy market will exist, for the sake of profit, take the risk of many people. The key reason why piracy is endless is the high price of content consumption, which makes consumers turn away.

One of the value of the agencies is that they fight piracy, but they also drive up the cost of content. A third of universal music publishing Group's staff are dedicated to royalty and copyright management in global markets. The costs of fighting piracy are bound to be felt up and down the supply chain, forcing content creators to lose revenue and content consumers to pay more.

Block chain contract technical wisdom, to build a content distribution platform automatically, performed by the program automatically, not only can realize "no middlemen to earn price difference", and can let you call the shots "your content", a writer can work directly on the pricing, readers direct purchase, the system automatically distribute, realize the creators and consumers direct point-to-point, Achieve "creators earn more, consumers spend less".

The better way to eliminate piracy is not to fight it harder, but to make every consumer think "piracy is not worth it". If you can enjoy the genuine version for a fraction of the cost, why take the huge risk of using the pirated version?

The fight against piracy is everyone's responsibility

Before the advent of blockchain, every piece of content is not strongly relevant to consumers. After the purchase and sale, the content is spread/promoted/reported by preference. Although consumers are encouraged to defend the rights of creators, it is not an obligation. In fact, consumers' secondary transmission, promotion, copyright protection and so on all contribute value without any benefit.

Because the value of these behaviors is hard to measure, consumers do not get the value feedback they deserve. These behaviors, which are difficult to measure in the past, can be carried by tokens with infinite segmentation. Through the automatic execution of smart contracts, "effective cultivation and precise harvest" can be achieved.

Therefore, everyone who contributes to the original content can get benefits because of their contribution. Token binds everyone with the original version, and everyone holds Token and becomes a shareholder. Piracy is no longer something that is irrelevant to every consumer, but something that encroaches on their revenues. In this way, piracy has really become a "street rat".


The imtamability of blockchain facilitates copyright confirmation, the openness and transparency of blockchain increases the cost of piracy, the automatic distribution of smart contracts reduces intermediate costs, and Token bundled content and consumers make it everyone's responsibility to combat piracy.

Blockchain cannot solve piracy directly, but it is expected to gradually remove piracy from the market through technical means and incentive mechanisms.